June 10, 2023


News Stories from the Digital World

Informatica launches SaaS master data management on Google Cloud

Informatica, an enterprise cloud data management company, has further strengthened its ties with Google Cloud and “put more power in the hands of customers” with two new developments: the launch of Informatica’s Intelligent Master Data Management Software-as-a-Service (Intelligent MDM) natively on Google Cloud; and Informatica’s comprehensive Intelligent Data Management Cloud (IDMC) on Google Cloud in Europe.

The announcements were made at Informatica World 2023, the company’s annual customer conference under way in Las Vegas.

Jitesh Ghai, chief product officer at Informatica, says: “A key ingredient in Informatica’s secret sauce is the breadth and depth of our strategic partnerships, and we couldn’t be more pleased to expand our partnership with Google Cloud to bring our industry-leading cloud data management solutions to more organisations.

“With MDM SaaS, our customers can have confidence the data they rely on to inform pivotal business decisions is unified and accurate, while European organisations can solve any data need through the best-of-breed solutions integrated into our single IDMC platform.

“Informatica helps those in the Google Cloud ecosystem to make sense of their data, to be empowered, and to ultimately bring this data to life.”

Informatica’s AI-powered, multidomain Intelligent MDM SaaS on Google Cloud provides customers with a “trusted, holistic view of their entire data environment across all business domains”, from customers, suppliers, and products, to employees, locations, and industry-specific assets.

It allows the integration and rationalisation of hundreds of disparate data sources into a single, authoritative version of truth, or golden record, for all critical business operations, which makes business processes more efficient and delivers reliable business insights.

We believe this was punctuated recently when Informatica was named a Customers’ Choice in the 2022 Gartner Peer Insights “Voice of the Customer”: Master Data Management Solutions.

IDMC on Google Cloud in Europe addresses data sovereignty and localisation concerns established by the General Data Protection Regulation and similar legislation.

European-based organisations can now deploy IDMC workloads within the EU, which keeps the customer’s data and metadata in the region.

This gives customers the confidence they can leverage comprehensive benefits of IDMC to properly manage and maximise their data without sacrificing innovation or running afoul of stringent compliance requirements.