Confectioner Perfetti Van Melle selects o9 solutions for digital transformation

o9 Solutions, an enterprise AI software platform provider for transforming planning and decision-making, says Perfetti Van Melle has selected the o9 Digital Brain platform to transform its supply chain planning capabilities and accelerate its digital transformation journey.

Perfetti Van Melle is a global confectionery and chewing gum manufacturer and distributor with iconic global brands in its portfolio, such as Mentos, Chupa Chups, Fruit-tella, Smint and Airheads. Their products are produced and distributed in over 150 countries.

Perfetti Van Melle aimed to optimise its supply chain planning process to navigate today’s supply chain complexity and volatility.

The o9 platform was selected because of its best-in-class scenario planning integrated with financial information, digital on-system IBP process providing end-to-end visibility, and o9’s Enterprise Knowledge Graph cube technology enabling Perfetti Van Melle to convert data into knowledge.

The joint partnership will equip Perfetti Van Melle with integrated business planning and supply chain planning capabilities, and Material Requirements Planning, Deployment Planning, and Multi-Echelon Inventory Optimisation.

Vincent Vloemans, CIO of Perfetti Van Melle, says: “We have an ambitious goal at Perfetti Van Melle to digitise our supply chain planning capabilities.

“By doing so, we can turn data into meaningful insights to make more data-driven decisions across the value chain while continuing to create value for our consumers through innovative and gratifying high-quality products.

“We strive to be the world’s most innovative confectionery company.”

Chakri Gottemukkala, co-founder and CEO of o9 Solutions, says: “We are thrilled that Perfetti Van Melle has selected the o9 Digital Brain platform to transform their integrated business planning processes digitally.

“o9 will provide Perfetti Van Melle with an end-to-end platform that will enable planners to have end-to-end supply chain visibility of constraints and costs, as well as improve decision making through the use of advanced scenario capabilities.”